A B-Corp is Better Business

This month is B Corp month – a chance to recognise and celebrate all the businesses that are going above and beyond to be a force for good in the world by certifying as a B Corp

This year we are all about Better Business meaning its about having:

  • bolder targets
  • higher standards
  • real accountability
  • bigger impact.
Certified B Corporation logo

So what is a B Corp?

Certified B Corps are a new kind of business that balances purpose and profit. They are legally required to consider the impact of their decisions on their workers, customers, suppliers, community, and the environment. This is a community of leaders, driving a global movement of people using businesses as a force for good.

People want to work for, buy from, and invest in businesses they believe in. B Corp Certification is the most powerful way to build credibility, trust, and value for your business. 

There are nearly 4,000 B Corps worldwide all working together and supporting one another to redefine what success means for a business.

The B Corp assessment process measures a company’s performance in five areas: governance, workers, customers, community, and the environment. B Corps are checked against the highest standards by an independent assessor

What does this mean for you?

Being a B Corp simply means doing the right thing by your customers, your team and our planet, in every decision you make.

There are hundreds of businesses right now, working towards being a B Corp in the UK alone.

You probably know a few who have already got there including, – Innocent, Cafe Direct, Graze, Brew Dog, The Guardian, Doisy & Dam and Patagonia to name but a few. There are 430 B Corps in the UK as of 01 March 2021. You can find them here.

Interested in becoming a B Corp?

We believe that all businesses should be striving to become certified B Corporations – it seems like a no-brainer to us. As a part of the community, ex FMCG marketers and trained B-Leaders we love chatting to FMCG and retail businesses about how they can become B Corps – so if you’re interested in B Corp certification please feel free to get in touch, and sign up to come to one of our Boardroom sessions where we explore what’s involved in becoming a B-Corp, and meet other like-minded leaders.

Published by Joolz Linforth

A Marketing lass with entrepreneurial flair. A change agent who inspires and challenges. Passionate about helping those around me flourish.

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